About Us

Jiyū means FREEDOM. Pronounced \jē-yoo\. The collections draw from a style that is cosmic and feminine. We offer a premium boho brand mix that transcends trend. The pieces remain forward and timeless. A supporter of the "slow fashion" movement, we believe in a collector's wardrobe that grows with quality choice pieces.

Take 10% off your first order with code tiktok10 and enjoy free shipping on all orders over $50.

Our goal is for our clientele to go beyond the clothing, accessories and treating themselves with new things but also treating themselves with love, self-care and personal empowerment.


Our Values

There was a time when the designer customer ignored eco-friendly, socially conscious collections. They were viewed as lacking style and market value. Today brands are taking transparency to another level and customers expect most designers to be mindful of where they source their materials and how it is produced.

We do our best to choose designers who take this into account supporting local artisans and globally aware designers.    

Look good, feel good.


Jiyu LLC is an independent business run by Nicole Briggs. We have no corporate cosign or funding. Everything is hand-packed and we create all the content. Thanks for your patience while supporting thoughtful and independent designers.


We understand that you may have concerns and the official CDC FAQ page has some helpful information regarding how COVID-19 is transmitted, including:

"In general, because of poor survivability of these coronaviruses on surfaces, there is likely very low risk of spread from products or packaging that are shipped over a period of days or weeks at ambient temperatures. Coronaviruses are generally thought to be spread most often by respiratory droplets. Currently there is no evidence to support transmission of COVID-19 associated with imported goods and there have not been any cases of COVID-19 in the United States associated with imported goods. Information will be provided on the Coronavirus Disease 2019 (COVID-19) website as it becomes available."

Free shipping on orders over $50  
P: 323.301.3020