Bras suck. But women are making it better theses days...

Jiyū means FREEDOM. The collections draw from a style that is cosmic and feminine. We offer a premium boho brand mix that transcends trend. The pieces remain forward and timeless. A supporter of the "slow fashion" movement, we believe in a collector's wardrobe that grows with quality choice pieces.

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Our goal is for our clientele to go beyond the clothing, accessories and treating themselves with new things but also treating themselves with love, self-care and personal empowerment.